Label Design
How many times you’ve gone to a shop and bought a product simply because of its attractive label designs? Most consumers buy a product that is influenced by the product’s packaging design.
The visual appeal of a product’s packaging, with its label design, play a significant role in grabbing the attention of a purchaser. For a newly launched product, the packaging design is an important parameter that establishes a brand’s identity.
What we do:
At Laureate Advertising, we follow the basic rule- to make your products’ label designs stand out. Strengthened by designers, graphic artists, and creative minds, our product label design services enhance the overall appeal of the products and make a lasting impact in the minds of the consumers.
Tips for effective label designs:
Readability: When designing a label, ensure that the product’s information is legible.
Colours & Designs: Colours with designs create a positive impact on purchasing decisions. Brand colours help recognize the brand easily. For some products vibrant colours can be helpful, while elegant and premium products carry sophisticated & classy coloured design labels.
Information: Labels contain information – ingredients, how to use, efficacy, price, manufacturing & expiry date, etc. Hence these information must be designed properly to increase sales of products.
Uniqueness: The label designs must be unique and stand out of the generic label designs.